Europastry invests 18 million in its Rubí factory
Caternews - April 2009

Innovation is essential for the company, in whose department of I+D+i works a multidisciplinary team composed of 20 people.

In this sense, the company launched this June a “minimuffin” with a 40% less fat and became “the first company in its trade to develop a range of healthier pastries for children”. The new product will be commercialized through its brand Frida with the image Cars by Disney/Pixar and will be produced in the plant owned by Europastry in Sant Joan Despí (Barcelona).

“This new launching means a further step in our commitment to improve the nutrition of our consumers, and the development of healthier products is not only a social necessity but represents a new business opportunity with important expectations of growth and a clear differentiation with the rest of competing brands”, assured the general manager, Jordi Gallés.

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