Europastry helps to cut sugar consumption with the Sweetfood project
The project aims to develop new food products with a drastically reduced sugar content.
Europastry, Spain’s leader and ranked fifth in global sales of frozen dough, has announced it is joining the Sweetfood project, whose purpose is to lay the foundations for reducing the refined sugar content of foods and drinks by using new natural sweeteners.
The initiative seeks to develop new foods that will substantially reduce sugar content, but without affecting their taste, aroma or fluid characteristics.
The technological innovation of the project consists of identifying the best alternative natural sweeteners and creating specific formulas to suit the characteristics of the foods with which they will be used. Based on which, the manufacturing conditions of the food and drinks, and their intrinsic properties, will condition the specific requirements of the sweetener to use, with a personalised design for each application.
Europastry is joining the group of companies that make up a consortium, along with the four research centres that lead the initiative and which are part of the R&D+i CIEN programme sponsored by the CDTI, which contributes towards compliance with the World Health Organisation Policies (WHO).
The project is already operating and is expected to conclude in 2021. Given its importance, it is an ambitious project and entails an investment of approximately 6 million euros; funds to which the European Union Development Fund (ERDF) is contributing, since it is part of the Strategic Program of Consortia of National Business Research (CIEN) framework managed by the Centre for the Development of Industrial Technology (CDTI).
Innovation is the cornerstone for contributing to society
As part of its commitment to society by supplying healthy products that meet consumers’ health needs, in 2017, Europastry launched the PAFORT research project in collaboration with the Technological Nutrition and Health Centre (TNCS), whose goal is to develop bakery products multi-enriched with vitamin B12 to compensate for the deficiency of this vitamin found in certain groups of the population, such as vegans, strict vegetarians and the elderly. The company also participates in the Nutriprecision research project, managed by the ERDF, CIEN and the CDTI, which works to develop new food products that will help to prevent the effects of ageing and improve the quality of life of older people.