Europastry's first international campaign of 2018 serves up French flavour and American style
The company got the year off to a great start with three flagship products: the Mini quiches assortment, the new Red Velvet Dots and a relaunch of the PanBurger range.
Europastry, Spain’s leading frozen dough manufacturer and the fifth largest in the world, kicked off its first international campaign of the year with key products, including a selection of mini quiches, an updated, more extensive PanBurger range and a new version of American-style Dots with the new Red Velvet Dots.
The mini quiches assortment of classic savoury French tartlets is available with five fillings: asparagus and ham, three cheese, ham and cheese, chicken and vegetable, and spinach and Emmental cheese. Each tartlet has crunchy, artisan pastry and a generous filling.
This delicious, versatile product is a top choice for healthy, energy-packed lunches, quick snacks, and light, practical evening meals. They’re the perfect addition to the "Snacking on the go" range designed by Europastry for the Horeca channel.
Europastry continues to build on its premium hamburger concept by relaunching the Panburger range, consisting of 22 unique products in the basic crystal, butter, mini, organic and gluten-free ranges.
New Dots, an explosion of colour and sweet flavours
When it comes to sweet treats, this season you can enjoy a Red Velvet version of the ever-popular Dots. This irresistible doughnut is filled with mouth-watering yoghurt flavoured cream, half-coated with white icing and sprinkled with a Red Velvet biscuit topping.
Another Dots innovation is the new Mix Box Essential format. This packaging is designed for three and five trays with 12 units of the same flavour: Pink Dots, Confetti Dots, Mi-Cocoa Dots, Lemon Dots and Tutti Bombón Dots. This attractive new format will fill your displays with colour.
“Diversity and creativity are the main features of our first launches of the year. We are banking on new flavours and formats, in line with international trends, to please our customers”, said Bertrand Laffont, International Division Director at Europastry.